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Media Alert: Princeton Softech Debuts IBM Optim at IBM Information On Demand 2007 Who: Princeton, New Jersey – October 10, 2007 – Princeton Softech, an IBM Company, is pleased to announce the debut of the IBM® Optim™ Solutions for enterprise data management and participation at IBM Information On Demand 2007. IBM’s premier information management event provides business and IT executives, as well as data management professionals, with a forum to learn first-hand how other companies have implemented IBM solutions. Attendees can also take advantage of the most comprehensive educational programs focused on improving the management of enterprise information. IBM Information On Demand is about getting the right information to the right people and processes at the right time. It is about creating business value and reducing risk by integrating, analyzing and optimizing all types and sources of information throughout its lifecycle. Attending IBM On Demand 2007 affords the opportunity to learn about over 200 IBM and IBM Business Partner solutions in a single EXPO Solution Center and receive the best in technical education and free certification training. Attendees will have an opportunity to learn more about proven technology and methods for maximizing the business value derived from the huge capital investment in critical CRM, ERP and custom business applications and will have access to event presentations, White Papers and other informational materials used during the sessions. For details on these speaking sessions, click here. What: As a Platinum Sponsor, Princeton Softech will be participating in several presentation sessions that focus on a variety of topics, such as the importance of information governance, the business value of data management and the challenges of protecting data privacy. Many of the following sessions will be of interest:
Where and When: About Princeton Softech, an IBM Company Princeton Softech (http://www.optimsolution.com), an IBM company, provides enterprise data management solutions that address critical business issues – data growth management, upgrades and migrations, test data management, application retirement, data retention, privacy compliance and e discovery. IBM® Optim™ aligns application data management with business objectives to optimize performance, mitigate risks and control costs. Partnered with the market leaders in business technology, Optim delivers capabilities that scale across enterprise applications, databases and platforms. More than 2,400 companies worldwide – including nearly half of the Fortune 500 – rely on Princeton Softech to maximize the business value of their enterprise applications and databases.
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